What makes us tick

Please read why we do what we do: our mission, vision and values explained. 

Our story

We are proud of what we stand for, what we service and who we service it to. Please find a more detailed perspective of our company strategy below.

GoodShipping is a subsidiary of the GoodNRG Group which is majority-owned by FinCo Fuel. FinCo Fuel Group is an independent distributor with a large portfolio of low carbon fuels in North Western Europe.

Together with a network of partners, customers and solid operating system we boost the transition of transport to a lower carbon future.


Our vision 

We guide the world to sustainable transport.


Our mission 

We accelerate the transition to fossil-free transport by empowering cargo owners to switch to fuel and together change industry.

Together, a better world.


Our values 

To support our mission and vision, we also believe in a set of values. We honour these values company wide. Below you find our GoodNRG values.


1. We are accelerators towards a better world

We make impact by creating industry tipping points.  

2. We are sustainable pioneers

We dare to lead our industry and we act fast on opportunities.

3. We are experts

We have deep knowledge on all aspects of the energy transition and sustainability.

4. We are 100% customer focused

We understand and fulfill the needs of our customers and stakeholders.

5. We are one team

Our professional people are the cornerstone for our fun, diverse and open culture.

6. We are believers in long-term relationships

We strongly believe in longlasting relationships and we treat our employees, clients and partners how we would like to be treated.

Be a sustainable frontrunner

Joining GoodShipping proves that you take climate change seriously. By doing what is necessary for our climate, your company will set a new norm for others: start shipping right, start shipping sustainably.

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